HOW TO START TEXTILE BUSINESS

7 Most Important Things You Need to do to Start A Textile Business

India is among the largest exporter of textiles and apparel in the world making it the most lucrative business to invest into. It is the largest exporter of cotton and jute in the world along with silk and handwoven fabrics being the second highest. The industry contributes 12 percent to the total exports of the country. It has strengths across the entire value chain from fiber, yarn, fabric to apparel. The industry has a great potential for both manufacturers and retailers thinking to get into the textile business. In this article, you will know everything about starting a textile business from scratch.

How to start the textile business ?

Depending on the investment and interest of business required in manufacturing and selling textiles, choose whether you want to be a manufacturer or a retailer that will buy from the manufacturer and sell to the customer.

1. Research the existing market & analyze the right demand to supply

First of all, you need to know everything about the demand in the existing market of textile business. You need to find the right market for best selling fabrics and textiles. Research on which textile and fabrics are popular in demand. Analyze which fabric is more profitable to sell as per the manufacturing cost and market price. Study what existing niche competitors are doing to sell those profitable fabrics in the market. Checking on your competitors gives you a good lead to make your business profitable.

2. Get a place to sell

You need to rent or buy a place to store and sell the fabrics you will buy from the manufacturers. Or if you are planning to step into manufacturing, either way you would need to rent or buy land for a factory. An ideal place is essential to your business. It places you within the reach of customers and suppliers. It also reduces transportation costs and ensures convenience to your potential customers.

Place for Textile Business

3. Gather capital and funds

The textile business will require a decent amount of investment. The operating cost of manufacturing factory for textile production apart from the rent/cost of the land. The cost of equipment like knitting machines to knit yarn, weaving machines to weave thread, cloth cutting machines to cut cloth, etc. For retailers, again the cost of acquiring land for shops. The funds required to start the inventory and maintain stock for uninterrupted selling.

4. Decide over a name for your textile business and apply for mandatory licenses

After deciding a decent name for your textile business, you would need to acquire following mandatory licenses to legalize your business,

– GSTIN and PAN number

– Trade License

– Shop Establishment License

– Trademark Registration

– Pollution & Factory License, for manufacturers

For textile business name ideas, you can read our blog: Best Textile Shop Names

5. Contact the suppliers

Now once you’re registered and ready with mandatory licenses, you are ready for the next step. In the case of retail textile business, you can now arrange a list of manufacturers and contact them one by one. Detail down the cost they would charge for your initial stock. Choose the manufacturer depending on the transportation cost and select accordingly. Similarly in the case of manufacturing business, arrange a list of suppliers of raw materials. Contact them one by one. Select the supplier that is ready to give you at minimum cost.

6. Prepare a business plan with a good profit margin

In the case of retail, once you’re done with arranging your initial stock to sell. Calculate the total input cost including the rent and electricity of your shop and other labour costs if any. Accordingly estimate a selling cost that gives you maximum profit margin. Keep in mind the cost charged by your competitors. As a retail textile business, your motive is to prepare a business plan that gives you maximum profit margin. Similarly, in the case of manufacturing, calculate the total cost of investment. It includes cost of raw materials, cost of machinery, cost of labour, cost of electricity and rent of the place or any other operational cost. Try to minimize the overall input investment. Accordingly, select a profitable price to sell for your potential buyers.

Prepare profitable textile business plan

7. Advertise and market your business

For every business, it’s important to market your product or service to be able to sell to more clients and gain profits, accordingly. Be it manufacturing or retail textile business, you can showcase your product/service in the best presentable way to attract and convert a larger section of potential customers.

Fab3D is one such app which can help textile business owners get new clients/orders with 3X speed, by instantly sharing model draped images of your textile to your potential customers. You don’t need to travel to different locations to sell your fabrics anymore. You can even decide how you fabric will look on a garment, even before manufacturing it and take feedback from your clients, hence getting orders in advance even before manufacturing the garment. Currently there are 100s of textile business owners using Fab3D App to increase the sales of their business and get repeat orders from their customers. Some premium clients include Donear, KGF Fabrics, Siyarams, etc… Try the Fab3D App yourself and get new clients faster than ever before!.

Investment needed to start a textile business in India

There are certain cost you need to keep in mind to estimate the investment needed in Indian textile industry :

1. Cost of Location – For textile manufacturing, you would need a place for the factory for production and inventory to store fabrics. In case of retail business, you would require an investment to buy or rent a shop for selling fabrics.

2. Cost of Manufacturing – In case you’re planning to start as a textile manufacturer, the manufacturing cost includes the cost or rent of purchasing the equipment, cost of setting up the equipment and the additional operational cost which includes cost of maintenance, rent, etc.

3. Cost of Labour – This cost includes the salary of labourers and other employees that would be responsible for the operation of production in case of manufacturing and for selling in case of retail.

4. Cost of Transportation – The transportation cost would include the cost required for transferring fabrics or textiles from the manufacturer to your shop. You can reduce this cost in case you’re planning to get into manufacturing by setting up the factory in the vicinity of your potential buyers.

5. Cost of Marketing/Advertising – This cost includes the cost incurred in the marketing campaigns for your textile business. The cost is obviously more in the case of retail compared to that for manufacturing business.

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Textile Business Opportunities in India

Considering the spending power and increasing domestic demand for textiles and apparels, there’s a plethora of opportunities to invest in the Indian textile industry. From domestic market to International markets, textiles industry in India has shown a significant positive growth in the last decade. India has an extensive structure of textile and apparel manufacturing with infrastructure spread across the country in numerous clusters. There is an immense scope of investment opportunities in retail businesses looking to start textile and fabric businesses.

The Government of India has been providing a lot of support under the Make In India initiative to encourage companies and businesses to develop , manufacture and assemble products made in India. The objective is to incentivize dedicated investments for manufacturing in the country.

Especially for the textiles and garments Industry, the government is providing several schemes and subsidies for ease of manufacturing and operations for both retailers and manufacturers.

Conclusion

So, decide whether you want to invest in retail or manufacturing depending upon the amount of investment you wish to invest. The manufacturing takes more investment than retail as it includes different operational costs that include cost of manufacturing, cost of labor, etc. Research the market of textiles and fabrics for customer demand, customer paying ability, and market size of different textiles. 

Depending on the research, analyze which textile or fabric would be the best profitable investment to put your money into. Register your business and acquire related mandatory licenses. Contact a number of suppliers and choose the supplier that gives you at minimum cost for your initial stock. Calculate the total cost of investment and accordingly, prepare a business plan that gives you maximum profit. Take use of fabric visualization technology, to visualize your fabric onto a model. Therefore, selling your fabrics faster increases your sales significantly.

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BEST NAMES FOR TEXTILE SHOPS

111+ Textile Shops Names Which are Super Trending in 2022

What’s in a name? Quite a lot, actually, when it comes to running a successful textile business. Choosing the right name for your shop can make all the difference in attracting customers and distinguishing your store from the competition. So what should you consider when naming your textile shop? This article has everything you need to know for the best name of your textile business from ready-to-use attractive names to creative ideas that can help generate a useful catchy name for your potential customers.

List of Unique Textile and Fabric Shop Names

  • The Perfect Textile Shop
  • Your Fabric Guardian 
  • Textile Fashion Store
  • Textile Valley 
  • Fabric Mania 
  • Top Yarn
  • Textile Zone
  • Premier Cloth Weavers
  • The Trusted Fabric Shop
  • The Trusted Textile Shop 
  • Textile Traders
  • Finding Fabric
  • Natural Fabrics
  • Textile Guardian
  • Star Fabric
  • Textile Mania
  • Bright Fabrics
  • Just Textiles
  • Trendy Fabric Shop
  • Fab Fabrics
  • 101 Fabric Shop
  • #Fabrics
  • Beautiful Fabrics
  • Elegant Fabrics
  • The Fabric Company
  • Sophisticated Fabrics
  • Fine Fabrics
  • Fabric Nama
  • Textile Dunia
  • Cotton Fabric Company 
  • Textile For Everything
  • Fancy Textiles
  • Tangible Textiles
  • Hip Hop Fabric 
  • Textile & Sons 
  • Stitch Now 
  • Colorful Textiles 
  • Fabric Fashionista
  • Insta Textile
  • Fabric Hop 
  • XYZ Textiles
  • Explore Textiles
  • Fabric Dress Shop 
  • Refined Textiles
  • Textile Stream 
  • Textile Hotspot
  • Chosen Textile
  • Fabric Threads
  • Fabric Clothings
  • Fabric Nation
  • Fabric Cosmos
  • Fabric Emporium
  • Fabric World
  • Fabric Mall
  • Fabric Foundation
  • World Of Fabrics
  • Ministry Of Fabrics
  • Fabric Stream
  • Gentlemen Fabrics
  • Style and Textiles
  • Fabric Abode 
  • Textile Ops 
  • Graceful Textiles
  • Textile Warehouse
  • Quality Textiles
  • Fabulous Cloth
  • Top Trending Textiles
  • Textile Center
  • New Age Textiles
  • Creative Textiles
  • All-in-One Textile Shop
  • Designer Textiles
  • Textile Emporium
  • Textile Headquarters
  • Famous Fabrics
  • King Of Fabrics
  • Ocean Of Fabrics
  • Room for Fabrics
  • Suit Friendly Fabrics
  • Fabric Guide
  • Fabric Friend
  • New Age Fabrics
  • Urban Fabrics
  • Future Of Fabrics
  • Handmade Fabrics
  • Fabric For Experts
  • Fabric Headquarters

List of Textile Company Names

  • Threads & Textiles
  • Cloth & Stitches
  • Threads & Stitches
  • Textile Yarn
  • Elegant Textile Company
  • Textile Cycle
  • Textile Collections
  • Charming Textiles
  • Textile Mall
  • Big Textiles
  • Trending Textiles
  • Quality Clothing
  • Branded Textiles
  • Royal Textile Company
  • Modern Textiles
  • Minimalistic Textiles
  • Quality Weavers
  • Colorful Textiles
  • 101 Textile Company
  • Textile Nation
  • Real Textiles
  • Future Of Textiles
  • Futuristic Textiles
  • Textile Cosmos
  • Textile World

Pro Tip : Planning to start a new textile shop or sell fabrics online? Fab3D App helps new business owners like you to increase your fabric sales 3-5 Times & Get New Clients 2X Faster. With the help of Fab3D you can get model draped images of your fabrics instantly without actually going to stich garments and get photoshoots done. This helps customers take confident buying decision and help you increase sales manifold. Try the Fab3D App now.

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Why put a better name for your textile shop?

– A better name is better than your competitor. Putting a better name gives you a keen advantage from your competitors and makes your customers choose you over them.

– A good constructed name attracts customers’ eye and builds trust to rely upon without even interacting at first hand.

– Business Names that display what they wanna sell and what’s the core value of their business tends to grow faster with customer engagement as it they are clear with the agenda of selling what they wanna sell.

Points to keep in mind while naming your textile shop

– The name of your business should be unique, simple and different from existing businesses.
– The name of your shop should be attractive, catchy and easy to remember.
– Name should be chosen keeping in mind the preference of your target audience, which is the textile or fabric consumers in our case. Choose the name that creates certain anticipation and diverts attention of your potential textile customers.
– The name may contain weaver, fabric, stitch, cloth, threads or any other noun relating to textile selling and consumption. Use a collective noun to show the range offered through the business.

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SAREE PHOTOSHOOT IDEAS

Best Saree Photoshoot Ideas Trending for 2022

There’s no denying that the traditional saree has been in style for centuries. However, there is a lot of variation in what you can do in displaying your saree today. Good Saree photoshoot enhances the overall aesthetic and captivates more attention. In this article, we will help you cover all the saree photoshoot ideas and how can you make your saree photoshoot stand out!

Trendy Creative Saree Photoshoot Ideas

For creative saree photoshoot, you can setup a creative background setting with better chosen colors. The light can be set accordingly. Shadows can be minimized to avoid any bad exposure in your creative shots. Jewels and ethnic accessories can be used with the model to match and highlight the occasional use of the saree. Props can be used to setup a cosplay and creative feel to your saree photoshoot. 

With TRI3D Saree Draping Software, you can get creative model shots that can ease your hassle and plenty of cost in producing and arranging a creative setup for your saree photoshoot. The software has a lot of creative saree templates that can be use for a creative saree photoshoot.

creative saree shot 1
creative saree shot 2
creative saree shot 3

Saree Photoshoot Ideas Without Using Models

saree photoshoot without model

In this case, you just need a professional photographer instead of getting to arrange a professional model like the latter. With the photographer and a good setup for background, you can click good looking images of your saree. Make sure it covers all the design on the saree. 

If the design is not repetitive you can fold the saree and keep it in front of a good background and then have the photo click. Make sure the aim is to display all the design that is there, so we do not miss its selling point.

Photoshoot With A Mannequin

A mannequin is a life-sized model of the human body used to display clothes. For this type of photoshoot, you need to have 1-2 mannequins on which you will put your saree upon. Wear the saree and present it good. You can now click photos with your phone or any other camera to have some good quality images to display your saree online. Mannequins are often used to display clothes in stores. They’re very lifelike and can be used as a stand-in for real people in advertisements and displays

saree photoshoot idea with mannequin

Traditional Saree Photoshoot With Model

The first option is to arrange a traditional photoshoot setup. Arrange a professional photographer and a professional model. Manage a editor, a hair and makeup stylist and some crew members to create the professional setup. You can click images in different poses with your model. Display the design on your saree making sure that you cover everything on the pallu, body of the saree and blouse, if any. With everything at place, you can get 5-10 photos with your saree on a professional model that would be better to display the saree. Usually this type of photoshoot takes up a whole lot of time and plenty of money to invest. 

saree model shoot

Read our blog on cost of modelling photoshoots, for understanding the time and effort involved in this process. 

Modern Digital Photoshoot With New Age Technologies

The alternative to traditional product photoshoot is the new age apparel visualization and digital draping technology. This is the type of photoshoot that you can do with a very little budget and get your display images in 2-5 minutes without any hassle. You don’t need to hire a professional photographer or professional model or any one else. You just need to have a phone to use this technology and you can get done your saree photoshoot at home.

Popular in the industry, TRI3D is one such company that provides beautiful photorealistic images through their software. You can drape your saree onto a model with few clicks.

You just need to click the image of your saree, and upload it onto the software. That’s it. Everything rest is done by the Saree Draping Software. Your saree is draped onto a 3D model automatically. You get to select among 1000+ templates with different models. Display your saree upon the model with multiple poses and angles to cover each and every aspect of the design on your saree.

Also with different templates of different models you don’t have to limit yourself with only one model. There are different templates of different models and mannequins with multiple poses. Saree Draping Software is the best way to modernize your saree photoshoot and give a completely new dimension to it. 

Along with the draping technology, you can also visualize your saree in different poses and angles that raises the attention quotient of the actual saree. You wont have to search for trending pose sets elsewhere as Saree Draping Software already provides trending and high value return pose sets for your sarees. The software has 1000+ templates to visualize your saree with photorealistic images rendered with new age digital draping technology.

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Conclusion

If you are looking to choose a cost effective way of doing a saree photoshoot, then the modern photoshoot idea is for you. With digital draping technology, you get multiple images of your saree with different poses and angles. It enables people to see all the aspects of design and don’t have to imagine what it might look like on them. The digital photoshoot also displays more realistic colors than traditional model shoots. It allow customers to better visualize the actual garment.

Dark Modern Startup Technology Newsroom Facebook Post (1)

Digital Fashion : How will NFTs decentralize your fashion business?

In the new digital metaverse, fashion will take on a whole new meaning. With the ability to create and share virtual worlds comes an endless supply of possibilities! Designers can now produce amazing clothes that players wear in any game they choose. Another exciting development worth mentioning is NFTs- non fungible tokens are perfect devices when designing clothing because each one has its own particular features rendering them unique like no others before it existed; this attribute makes fashion world particularly suited towards using these types since every person wants something different for themselves.

New technologies, such as the blockchain, are allowing NFTs to be applied to a wide range of applications. These include blockchain technology and digital signatures that can prove ownership of unique items on the web. But more on this later!

What does metaverse mean to business stakeholders?

Business use cases of Metaverse

Metaverse is a perfect platform for businesses that want to create virtual worlds, or “metaverses” as they call them. These immersive environments can be used by companies and brands alike in order promote products while educating consumers on new trends within the industry with interactive training modes.

Business stakeholders can benefit greatly from the world of fashion in metaverse because it offers better means for revenue generation. One business use case might be using blockchain distribution for guaranteeing that goods are authentic and not fakes. Brands could implement a reward system where they reward people who report counterfeit goods, which would discourage people from buying them in the first place.

Metaverse and Digital Immersive environment

A digital immersive environment (DIE) is a simulated world that can be used for training, education, or entertainment. It is an artificial world that is created with software and displayed on a computer or other electronic device.

Entertainment
A digital immersive environment can be used to create an engaging gaming experience for players. One example is the open-world sandbox game Minecraft, which lets players build their own worlds using a variety of blocks or materials. Players interact with these worlds using virtual hands and other body movements while they explore the vast terrain.

Education and training
Digital immersive environments can be used for education purposes. One example is the virtual world Second Life, which was developed in 2003 by Linden Lab to allow users to create avatars that could interact with each other.

Training and simulation
DIEs are used for training purposes in various fields, including medicine. Virtual Reality has already been used by doctors to perform surgery remotely on patients located thousands of miles away using robotic arms. DIEs can also be used for battle simulations, where participants can get familiar with the environment and equipment before actually going into a real battle.

Marketing
DIEs can be used for marketing purposes because they allow brands to create immersive experiences that customers will remember long after leaving the virtual world. DIE’s also provide an opportunity for businesses to develop interactive marketing campaigns where interactions with the product are done in an easy and engaging way.

Evolution of Web

The internet is a powerful tool that has had so much impact on our lives, yet it was not always this way. The web’s evolution can be split into three eras: Web 1.0 (or Classic), 2.0 and 3-something as of late! It used to just be about static pages with text blocks for content but now we’re getting more interactive.

Web 1.0 & 2.0

Web platforms have evolved greatly over the past two decades in terms of what they can do for users. In the 90s it was just about publishing text-based content, but more recently we’ve seen the rise of Web apps that allow for user interaction.

Web 2.0 employ a much more user-centric or participatory design philosophy. Web 2.0 was the era of writing. Now, users can express their opinion, instead of being just passive readers. This paved way to the era of influencers.

Social media influencers, Instagrammers and Yelp reviewers can have a huge impact on the success or failure of your brand. A single post from an influential youtuber like PewDiePie may be all it takes for you to sell out at Target! As many people know: 90% of customers read online reviews before deciding what products/services they want; 88 percent trust them as much as personal recommendations from friends so when we speak about audience-driven marketing – this is where YOU come into play . These are YOUR potential customers who will make purchases based off honest feedback given by others rather than paid advertisement.

With Web 2.0, the internet became more democratic and created platforms conducive for interaction.

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Web 3.0

The next generation of the internet, known as Web 3.0, will be based on two cornerstones: Semantic Web and Artificial Intelligence. These will aid in the teaching of computers how to interpret data, using machine learning and natural language processing, among other things like blockchain technology.

When you hear the word “web3,” it’s likely that cryptocurrency will come up. Cryptocurrency is all the rage these days, and it’s not hard to see why.

Cryptocurrency is the next generation of currency. Cryptocurrencies are digital assets that can be used as a medium of exchange or for other purposes. The use of cryptocurrency in trade, business and commerce has increased drastically over the past few years due to its decentralized nature and independence from any central bank.

NFTs (non-fungible tokens) are unique digital assets which cannot be duplicated, cloned or counterfeited because each token contains its own cryptographic identity – this means they’re completely original! They act like stocks in that you can purchase them on an open market but their value will fluctuate based on how much people want them at any given time. NFTs also provide ownership rights because it’s possible to transfer these

NFTs as decentralized assets

NFTs can be anything from a virtual land or physical assets that exist in digital form, to unique collectibles and even tokens with governance rights—and they’re being bought and sold by investors around the world. NFT trading is also growing rapidly as more users buy NFTs to use for games, trade NFTs with other users or simply collect them.

Why are people investing in virtual goods and assets?

NFTs are a really cool way to own something. Having an NFT is like having a limited edition painting in your house… except you can actually trade it with others and use it in games!

The purpose of non-fungible tokens is to make it easy for people to transfer ownership and use the blockchain in a secure way without any centralized servers.

Non-fungible tokens are essentially digital assets.

NFTs are a perfect way to create digital fashion items that can be traded and used in games.

Importance of royalties in digital fashion value chain

The greatest challenge for a creator is to get paid their due royalties for their creation.

It might seem simple enough to get the royalties but with the advent of omnipresent internet, ie web2.0, tracking the usage of an art in digital world just got 100x harder.

This is exactly what Web3.0 would solve.

Royalties will always exist, even if blockchain technology is integrated into the music industry as it exists today. It’s hard to imagine a world where artists don’t receive their fair share of royalties for good work put out by them – but with the help of NFTs, this may be possible.

Digital fashion value chain is well documented. The digital fashion industry is currently worth up to $4 billion. It has also been predicted that it will be worth as much as $40 billion by 2025. The royalty system within the apparel industry has changed over the years, with change taking place in one of two ways.

Either there is a collective agreement to carve up the pie or there are negotiated royalty agreements. When it comes to peer-to-peer economies where there is no money or currency exchanged, it can be hard to find an appropriate way of dividing the pie. There are plenty of different decentralized apps and protocols – such as Bitcoin – that have been designed for this purpose, but they aren’t realistic in all contexts.

NFTs can help define how a collectable is distributed and offer a solution to scarcity by ensuring that those who want these digital records now can get them now.

NFTs in Digital Apparel Ecosystem

The digital apparel ecosystem is a term used to describe the collection of digital technologies and platforms that are used to create, design, produce, sell and distribute clothing.

The digital apparel ecosystem consists of a number of key players, including fashion designers, manufacturers, models, photographers, retailers and consumers.

Here’s where the true democratizing power of NFTs is unraveled – Intellectual Property (IP) protection.

IP protection is a very important issue for shared economy. When we’re talking about shared economy, we’re talking about a shared use of shared property – and that usually means shared intellectual property too.

It’s definitely important for companies to figure out how they can protect their shared objects from identity theft or copyright infringement. Blockchain technology could help with this – not only because it has a decentralized infrastructure which makes privacy safer than ever, but also because it can help companies retain their shared objects’ identities.

How can blockchain technology help me do that?

As shared economy becomes more popular, the services being shared are constantly evolving. What started with carsharing has now expanded to renting just about anything. This is the perfect time for blockchain to help.

The shared economy is constantly evolving and it’s important for businesses involved to be able to adapt along the way. Blockchain provides transparency and security which are most important when dealing with money transfers that often occur between parties who don’t know each other well. You can also use blockchain alongside shared economies systems or replace them entirely without interrupting their service if needed. Using shared economies like on blockchain allows businesses not to worry about security or trustworthiness of its transactions because it all relies on cryptography.

Conclusion

The digital metaverse offers a whole new world for fashion. From the virtual catwalks to the digital store front, this is an exciting time in retail where anything can happen and you’re only limited by your imagination. Business stakeholders who want to tap into this trend have more opportunities than ever before because of decentralized assets like NFTs that are not reliant on centralized institutions or middlemen networks.

As shared economy becomes increasingly popular, it’s important for blockchain technology to offer better means for revenue generation as well as intellectual property protection so companies can thrive without being held back by unfair practices from other actors in the industry.

What do you think? Do you feel that blockchain will be here to stay in fashion?

How to sell on Meesho

Become A Meesho Seller in 6 Easy Steps For Beginners

Meesho has over 50 lakh products in different categories like clothes, cosmetics, and household items. Some of the popular product categories are women’s ethnic wear, men’s top wear, western wear, accessories, and home essentials. Selling with Meesho gives you the opportunity to start your own online shop without any investment sitting back at home. Unlike other ecommerce platforms, Meesho also takes zero commission in selling your products on Meesho. In this article, we will tell you everything you need to know about starting to sell on Meesho.

Things you'll need to get register

– GSTIN Number
– Active Bank Account

Follow these simple steps to start selling on Meesho

Step 1 : First of all, you need to create a seller account on Meesho. You can create a seller account to sell on Meesho.

Step 2 : Enter your email address and password.

Step 3 : Enter your GST details

register to sell on meesho

Step 4 : Give your pickup address

Step 5 : Enter your active bank account details

Step 6 : Type in the supplier details

Great! You can now access your Meesho Supplier Panel. Here, you can add your product catalogs, manage the inventory, and process orders. You can also check your deposited balance and payment status on your Meesho Supplier Panel.

How to list product catalogs?

After successful registration, you would have access to Supplier Panel. Here you need to upload well organised quality catalogs of the products you wish to sell. 

Uploading product catalogs is the most important part of selling your products on Meesho. A good product catalog includes quality images of your product with a good product description to help resellers sell your products on Meesho. 

For example, if you are planning to sell sarees on Meesho, your saree catalog should beautifully display every major element of your saree in the most presentable manner. In addition to this, if you have the same saree in multiple colors you can upload multiple images of this saree in different colors. You can create a well designed product catalog to make you sell the quality of your product.

How to get good quality images for a good product catalog?

To get a good response from the reseller community on Meesho, the images you upload to display your product on Meesho should be of great quality to gather attention from the consumer. The images you display should cover every selling element of your product to gain maximum profitability.

TRI3D’s digital draping and apparel visual technology is a one solution to display quality images of your product. Software uses 3D technology to create beautiful photorealistic 3D images of your product draped onto a model. You can drape a saree onto a model with TRI3D Saree Draping Software. The benefit you get from TRI3D over traditional product photoshoot is the time, cost and effort that goes into the hassle of getting images of your product on an actual model.

With TRI3D you cut 90% of the cost over traditional photoshoot and get quality photorealistic images in 2 minutes with just a few clicks!

Pricing and Commission rates on Meesho

Settlement Amount = Product Price – Commission Fee ( depends on product category, 0% for most them) – GST – TCS

Here, the settlement amount is the amount you get on the 15th day of order delivery. Product Price is the price you decide to share with Meesho, GST is the tax you pay on every sale. Meesho charges 18% GST on commission fee. And at last, TCS is the 1% of the total taxable value. Meesho does not charge any fixed fee, collection fee or hidden fees unlike other ecommerce services. To know more about how to set good pricing on Meesho, go to how to increase profits on meesho.

Can you also sell products on Meesho without GST?

As per government regulations, all sellers operating on an e-commerce platform are mandated to have a Goods and Services Taxpayer Identification number (GSTIN). So, as per regulations, you will need a GSTIN to become a supplier on Meesho. ClearTax is one partner of Meesho that can help you in getting a GSTIN for your new business.

Although if you are a reseller, then you do not need a GST number. You can start your business from your home for free. You just need to promote the stuff you want to sell with your reseller network.

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How to deliver your product on Meesho?

When you receive orders for your products, Meesho sends you a notification via email as well as on the Meesho Supplier Panel. Meesho takes care of the delivery of your product with Meesho’s own logistics partners at zero cost. Meesho has tied up with multiple logistics partners who pick the products from your location and deliver it straight to the customer.

After receiving an order of your listed product, go to Meesho Supplier Panel and do following steps:
– Accept the order and download the label
– Pack the product and paste the label on the packaging
– Hand over the product to Meesho’s logistics partners

Benefits of selling on Meesho

– Suppliers selling on Meesho keep 100% of their profit by not paying any commission back to Meesho.
– Unlike other big marketplaces, Meesho also doesn’t cut any shipping fees from your settlement account.
– Easy product listing, lowest cost shipping charges and safe and timely payment channel makes Meesho one of the best ecommerce platforms to sell your products with their reselling network and crore+ consumers that get to buy your products on Meesho.

– To grow your business, you can know about tools available for the same, read more on grow your business on meesho.

– Be it small scale sellers or large brands, Meesho is the best platform for small entrepreneurs planning to start selling business without actual investment.

benefits of selling on meesho

Resources

SAREE EXPORTS FROM INDIA

Saree Export from India in 2022

Exporting is the sale of products and services in foreign countries that are sourced or made in the home country. Exporting sarees is quite a trending and opportunistic business channel for Indian traders thinking to invest in the saree trade from India. Saree is traded all around the world. There are almost 135 countries and territories, which actively import Saree from India. The combined value of total export is 410 cr INR. In this article, we will tell you everything you need to know about exporting sarees from India.

What do you need to export sarees from India?

– Register your company for GSTIN.

– Apply for IEC. An Importer-Exporter Code (IEC) is a key business identification number which is mandatory for export from India or Import to India. No export or import shall be made by any person without obtaining an IEC unless specifically exempted. Check out here for more information regarding IEC.

– Get a list of saree manufacturers

– Arrange a list of saree importers in case you need customers.

– Get a laptop/smartphone with good internet connection

How to start saree export business from India?

To start exporting sarees from India, you would need a requisite license(IEC) in order to trade a large number of sarees to different countries. You would need to work with different multiple saree manufacturers who will help you to create a range of variety in the stock. Manufacturers from all over the country can be contacted to expand your reach and promote various Indian styles of sarees.

– After getting an IEC code from the ministry of commerce and trade, you can start contacting saree manufacturers within India to get you started with the stock of sarees you will export from India.

– Now start researching among different style of sarees for the demand you will supply. Research over the demand in different foreign markets and choose accordingly which lot of sarees you will export to maximize your profits.

– Prepare a business plan to decide the efficient selling cost of your sarees keeping in mind the cost that would get input in exporting the lot. The input cost will include shipment cost from manufacturer to your place. You can take help from a third party agency for shipment and storage, with a cost added to it. But this cost is generally effective keeping in mind the hassle of order management. You can check out Amazon Global Selling services and Alibaba to help you ship your sarees outside India.

– Thats it once done with deciding the costs involved with shipment of sarees from manufacturers to export and deciding over the storage service, you can start exporting your selected sarees and start your seller journey internationally!

Which sarees to export from India?

In India, different regional cultures have different prevalent styles of sarees that are the soul of the Indian saree market. Saree exporters in India are known for having an extremely extensive collection of garments. Some of the most popular styles of sarees that are exported abroad are the Banarasi sarees. These are made of fine silk with pure gold or pure silver zari work conducted on it, depending on the design and color of the fabric itself.

These sarees are one of the most opulent and luxurious forms of sarees and are widely recognised by women throughout the world, including women in India as they are at the higher end of the market in terms of price. Regional sarees, such as Rajasthani sarees with bandhani work, which is a form of tie and dye work that is unique to the states of Rajasthan and Gujarat. Kancheepuram silk sarees that are unique to the South Indian states only are also among most popular and can be found when contacting a saree exporter quite easily. Similarly, tant sarees are a widely accepted representative of Bengali culture. Whereas Maharashtrian sarees, which are known as Nevaris, can also be easily arranged when dealing with an Indian saree exporter.

Sarees are a creation of wonder for garment businesses. Sarees exude an aura of sophistication and charm and are considered to be one of the most important garments to come out of the Indian ethnic fashion industry. The blouses themselves also come in many variants like backless, sleeveless, spaghetti strapped and choli top being the most famous out of the entire collection. Sarees, depending on the style, fabric used and work done, can be worn for both formal and informal occasions. Women prefer wearing lighter cotton sarees for informal occasions while wearing more opulent silk sarees for semi-formal and formal occasions.

Check out our Saree Map of India to know more about different types of sarees prevalent in India.

Ways to Contact Saree Manufacturers and Importers

There are several websites online from where you can get a curated list of saree manufacturers from where you can arrange sarees to pile up your stock. For example, check out this website. 

Similarly, you can find saree importers outside India that can help you in distributing your stock. Some websites are Connect2India, go4worldbusiness, Tradeford, etc that can provide you with list of importers that they can connect you with to export your stock of sarees.

How to display sarees to your clients?

In case you are planning to open an online presence of saree export business, you would need a good pretty catalog to display your sarees to your client. For this you would need a model photoshoot which is generally too expensive and time consuming.
A cost effective alternative is to use TRI3D Saree Draping Software that will drape your sarees onto a model and will give you photorealistic display images in 2 minutes. The software is a wonder for sellers across the world to display sarees onto a model without time consuming expensive model photoshoot.

Subscribe to know more such exciting news and updates on saree business!

Conclusion

The saree export industry is quite vast and opportunistically advantageous. Due to the high demand for this ethnic garment of saree, people all over the world generate a global demand for saree exporters across the world. Thus it is a trending and profitable business channel for saree exporters across the globe, especially India, which is the home to several traditional styles of production that contributes to our innate culture of ethnic and traditional saree wear.

the future of fashion metaverse (1)

Beyond Flat Fabrics: The Future of Fashion Metaverse

In his book See You At The Top, Ziglar wrote a sentence at the end that he got his weight down to 165 pounds. But here’s the thing – when he wrote that in the book, he was still weighing 202 pounds! This was 10 months before the book went to press and he had already placed an order with the printer for 25,000 copies!

In the 10 months he had before the book reached the audience, Ziglar worked on himself and lost 37 pounds, just like he wrote in his book.

It is an interesting strategy to start setting goals for the future and envisioning that dream has already come true! It gives life to your dreams. Digital shopping is on the verge of a massive revolution and today we are going to envision what the fashion world is going to look like in 10 years. Much like a black mirror episode, this blog is an extrapolation of the current fashion trajectory – ofcourse unlike the grim and satirical endings, this blog is just a near-future accurate prediction of the digital apparel ecosystem.

Let’s see what the digital fashion metaverse is going to look like in 2030…

Like most grand things, virtual mirrors started out small and in fractions.

There were clusters of innovations all around the globe, each in a different segment of virtual try on.

TRI3D saw the need to bring them together under one umbrella and ventured on to make a holistic virtual try on experience.

The first step was to start with static images. Any flat fabric was easily draped on a model with the TRI3D app. All a seller had to do was to click a picture of the fabric and upload it to the app. The fabric was draped onto various models.  But this was just the beginning.

Visualisation can be measured in different parameters. Starting from how realistic the final output looks, there were numerous improvements that were demanded of the technology before achieving the holy grail of virtual shopping – the virtual tryon experience. These challenges were momentous at the start.

But how do you eat an elephant? One bite at a time, ofcourse!

The app was already doing great in terms of realism and the seller was able to digitise a garment in less than a few minutes but this was just the first step.

We experimented with different ways in which the seller can upload the images to the app, going beyond flat fabrics. The next mountain to conquer was readymade garments.

The idea sprouted as a small bud with taking different angle pictures of a single readymade garment and uploading to the app. Later on, this fully bloomed into a feature of its own, where you can take a 360 degree video of a readymade garment draped on a mannequin/human and upload it to the app to instantly visualize it on 3D models. This right away widened the horizon of what can be digitised using TRI3D. Not to mention, digitisation just got easier than ever before.

The next bite in the fashion metaverse is a huge one. This made the maximum impact as it involves the powerful stakeholder in shopping – the customers. The digitised images were visualised on generic 3D models. The personal touch was still missing. The customers’ need to to visualise the garment on themselves was left to their imagination.

Even though every offline store had a trial room,  virtually none of the online stores took into account the customers’ need to try on clothes before buying them.

TRI3D recognised this need and came up with a revolutionary solution: digital avatars.

The Holy Grail of online shopping was unlocked.  Technology was developed to enable customers to upload a picture of themselves and turn it into a digital Avatar.

Customers can visualise the garments on their digital avatars before buying them. This was the much needed game changer in the fast-paced fashion metaverse.

Various studies showed that order returns from online shopping reduced about 40% when customers were able to virtually try on clothes before buying.

This was a cornerstone in developing the digital avatars. They will act as a Virtual mirror in the fashion metaverse where the users can try on different clothes before buying them, very similar to the trial room but only much more efficient and less time consuming.

E-commerce to V-commerce

The digital avatars unfolded the real potential of online shopping, helping crack open the billion dollar digital garment industry. The digital avatar can be created on any e-commerce platform using TRI3D SDKs.

The e-commerce sites just have to integrate with TRI3D. The sellers can upload their digitised garments to these e-commerce sites and they’re now available for users to virtually create their avatars and tryon clothes. This paved the way for the new V-commerce platforms.

The communication between different shopping apps was a concern at the beginning, and as shops slowly transitioned to V-commerce, the interoperability was not something that can be ignored anymore.

That’s why from the start, TRI3D worked on a universally accepted digital format for these avatars. Both the digital avatars and the digitsed garment files are transferable to other fashion metaverses just like bugs bunny here.

Choice, Choices everywhere

The digital avatars follow you everywhere you go and help your online shopping experience to become seamless. But it doesn’t just end with that.

Buyers are always bombarded with choices! It’s a serious problem that even studies have been done intensely on this subject, which paved way to laws like this:

Hick's Law states that the more choices users face, the longer it will take them to make a decision.

Nevertheless, the choices are ever increasing! As buyers, we are bound to feel overwhelmed sometimes but that’s one another thing that digital avatars can solve.

Your preferences can be stored and can follow along your digital avatars. And they also give recommendations based on your past purchases and patterns.

The data carried over can remember your taste in clothes and act like your personal shopping assistant as well, just like Phoebe here.

Your personal assistant helps you choose your dress.

You, rather your digital avatar, have tried it on virtually.

What’s left? – Fitting.

Fitting is the final puzzle piece.

Have you ever found a dress in your size and rushed happily to the trial room only to find that it is snug in some places and loose in others. And cue, an existential crisis and rethinking of you know what size you are in the first place.

The real danger of online shopping is the fitting.

But technology has made phenomenal strides in this arena. There are technologies that can scan the body to provide you personalised fitting and can also give you size recommendations.

Virtual Mirror - Holy grail of Shopping:

The virtual shopping experience is called the virtual mirror, as it holds a mirror to customer – without manipulating the fitting or size. We are used to augmented selfies – beauty filters, snapchat dog ears filters, etc. Virtual mirror is on the other end of the spectrum – it’s chasing accuracy in replicating the customer, not tweaking the blemishes the picture.

The uploaded picture will be in its pristine form when converted to digital avatars, thus giving the users authentic feedback of the fitting of clothes and accessories.

Conclusion:

The same thing that helps customers buy clothes offline is missing in the online shopping experience – The “try before you buy” feature. Companies are very aware of limitations and are working towards a solution as we speak. But this is just in 2021. If we follow the current fashion tech trajectory, we are likely to end up in a revolutionary fashion metaverse.

We believe that the apparel industry’s future is going to be democratised and that different players have to talk to each other to foster a healthy ecosystem conducive to innovation and breakthroughs!

market research

How to Start A Profitable Online Saree Business in 8 Easy Steps

Sarees have always been in high demand in India. Here, women like to buy and wear ethnic wear more than any other country. That is where opening an online saree business comes in real handy. In this article, we will tell you everything you need to know about how to start an online saree business.

What will you need

1. Get a device with good internet connection

Arrange yourself a smartphone or a laptop with a good stable internet connection to be able to set up a website online and to be able to communicate with your customers on social media.

2. Get a list of saree manufacturers and distributors

Before setting up an online saree business, you need to contact a few saree manufacturers and distributors in case you need to buy sarees from a third party. Anyway building up a good network of manufacturers and distributors never goes waste as they can help you in times when you will go out of stock due to heavy demand.

You can search for list of saree manufacturers in your city from JustdialIndiaMartTextile InfoMedia App

3. Decide over a name for your saree business and apply for GSTIN

For setting up an online saree business, you would need to have a GSTIN and PAN to proceed with the registration process on different ecommerce marketplaces.

For saree business name ideas, you can read our blog: Best Saree Business Names

Now once done with all the prerequisites, you are ready to kick start your own online saree business

Process to start an online saree business from home

1. Market Research

First of all, you need to know about the existing market of online saree business. Just research on which sarees are popular in demand and study what existing competitors are doing to sell those sarees. Checking on your competitors gives you a good lead to offer more options to your customers. Decide on your target market accordingly.

market research

2. Set your Target Audience

select target audience

Although you can sell any saree you want it’s better to enter the market with a well thought out audience to target. Women from different parts of the country have different tastes and preferences when it comes to buying sarees. Some like cotton and some like silk better. Setting up a target audience and hitting a certain demographic will allow your business to start small but with time it would have greater potential of scaling into a bigger business. Also with a niche audience, the chances are better that you will be able to fulfill the demand of your customers.

3. Determine the right selling price and create a business plan to manage your financials

Decide over your selling price depending on the cost of investment you are willing to input. Analyze and compare the cost your saree manufacturer is telling you to buy the sarees and how much stock you want to keep at the beginning. Keep in mind the internet cost, marketing cost, and several other costs that would come under your overall investment into the business and decide over an optimum price that will not obstruct your customers from buying from you.

decide saree price

4. Set up your own website/sell on an ecommerce website/make a store on third party websites

Now that you have your saree and the price at which you want to sell, it’s time to set up the marketplace where you will reach your customers. There are several options available for this.

– Setup your own website if you can hire a programmer or do it on your own

– Sell on ecommerce websites like Amazon, Flipkart or Meesho

 

– Setting up an online store with third party websites like Shopify and Dukaan

   For more ways, you can read our blog Top 5 Ways to Sell Saree Online .

To sell on these websites or your own online store, you would need an attractive catalog to sell your sarees.

TRI3D Saree Draping Software is one such software that can provide you 3D model images with your sarees. Just upload your saree image and use photorealistic images of your sarees draped onto a model in different poses to display on your website/store.

Cost, time and effort involved with the model photoshoot is a serious trouble for ecommerce businesses that want to display their products draped onto a model. When needed for bulk images this amount can reach to thousands and also maybe a lakh of Rupees. With TRI3D, you can cut this cost up to 90%.

5. Plan your Logistics

Different options have different benefits but among these selling options selling on an ecommerce website gives you a major advantage of logistics. They provide you with their own like Amazon Fulfilment Service and Flipkart Fulfilment or third party logistics services so you can focus on your product side and leave packaging and delivery side to these websites. Even Shopify and Dukaan have third-party logistics partners as Dunzo and ShipRocket. 

6. Use Social Media to market and advertise your online saree business

Take help of advertising tools such as Facebook Ads and Instagram Ads to advertise your saree business to reach a greater set of audience. Ask your friends and family to spread the word in their social circles to start your marketing from scratch. 

WhatsApp is also one of the most popular ways to let people know about your products. Tell all your local friends and relatives to tell them about your business. For those who are interested in your products, form a WhatsApp group and share your newest products regularly. Whatsapp saree business tends to spread quickly and returns good results. Similarly, you can use Facebook groups to market your saree business to people with similar interests like those of small vendors, saree manufacturers and distributors.

Subscribe to know more such exciting news and updates on online saree business!

What is the profit margin in saree business?

Sarees come in a various range starting from Rs. 300 and for designer sarees, it can go up to Rs. 55,000. So, your costing depends on the material and design of the saree (this is where your knowledge of dress material and saree will help you and your weavers or manufacturers will not be able to cheat you). Depending on the location, you can either give the option of free delivery or charge a nominal delivery cost. Except for the smartphone’s cost, rest all the expenditures won’t sum up to more than Rs.2,000 to Rs.3,000 per month.

After deducting all your expenditures, in most cases, the profit margin is 30 to 45 per cent. So, depending on the price quoted by your manufacturer, you can price the sarees after adjusting your profit margin. Mostly the profit margin is not very high on the low range sarees, but for the designer sarees or for the sarees above Rs.1,000, you are bound to fetch a good profit.

How to Start an Online Saree Business Without Investment?

You can start an online saree business without investment if you have a good relationship with the saree manufacturer or any distributor that is willing to give you a lot of credit. Setting up the right price margin for the thorough researched target audience can deliver you profits that can help you return the debt you took for the early credit stock. In this way, you can kick start your online saree business without an actual investment.

Conclusion

So, you can start you own online saree business by keeping in mind the points discussed,

  1. Research over your target market which saree market you want to start with depending on the demand, availability and profitability. 
  2. Arrange a laptop/mobile with good internet connection.
  3. Register your brand name on the GST portal.
  4. Contact a few saree manufacturers and distributors to start with.
  5. Set a suitable price to inhibit a profit margin and choose which marketplace where you want to sell your sarees. 
  6. Create an online store either on your own website or on any other ecommerce platform such as Amazon or Flipkart.
  7. Decide over your logistics. Where Amazon and Flipkart have their own logistics services, Shopify and Dukaan have their own third party logistics partner to help you with your logistics. 
  8. Market and advertise your new online saree business through Whatsapp and Facebook groups, or Facebook and Instagram ads, or by starting with your own friends and family members and telling them to spread the word in their own circles and so forth. 

Start your online saree seller journey now!

Virual Try-on banner (1)

Virtual Try-on in Fashion – The Future of Online Shopping

Have you ever hopped on to a clothing app, added cute tops to the cart and never ordered?

Me too!

There are a lot of things that go into consideration while buying clothes.

One of the main things to be considered is – will it look good on me?

There’s always this hassle of buying clothes, trying them on and returning them when you don’t like it! Not to mention the dreadful waiting period for refund, all because there was no way to judge how the clothes will look on you while shopping online.

To surpass this digital constraint, companies are now getting more involved in AR/VR & adopting virtual try-on.

What is Virtual Try-on?

Virtual try on is like a virtual dressing room, where you can see how different fashion apparels will look on you finally using your smartphone.

The world has flirted with the idea of virtual try-ons for a while now, mostly thinking the technology is just a solution looking for a problem to solve.

When in reality, virtual try-on is the missing link in the virtual customer experience that can make 3D online shopping at par with offline shopping, if not better!

We tried bringing user to the store – the conventional stores and malls, but there’s only so much scaling up you can do this way. The pandemic just made the brick-and-motor stores’ limitations clear in no uncertain terms.

So for a while now, we have been trying to bring store to the users through websites, Whatsapp orders, etc. But still something was missing: The try before you buy experience.

How to purchase a dress without knowing if it suits you or if the size is correct? A survey says 70% of consumers feel that finding clothes online that fit is really difficult!

The need for bridging this gap in experience was always there, and the pandemic just accelerated it.

Now, how about we meet the users halfway – bring user and store together in one screen! Pulling the user into the digital world where the products now live.

In India, It was Lenskart that brought about a major impact with its virtual try-on where you can try on glasses online. Partnering with silicon valley startup DITTO, the app has shown the world a piece of the real potential of virtual try-ons. And the fashion world has promptly picked up the breadcrumbs. Because when it comes to fashion, you choose with your eye!

Data source: Vertebrae “Consumer Survey: Virtual Try-On”

How is the Virtual Try-on Experience?

When shopping for clothes, the snippet of taste you get while you try on clothes can make all the difference. Don’t take it from me, the detailed study on virtual try-ons conducted by Vertebrae, an US-based provider of 3D and AR commerce solutions, shows the trend clearly here:

In a study of 340+ participants, nearly 7 out of 10 participants bought the item they virtually tried on from either the same retailer or an another. 

One can confidently say here that it was the virtually try-on that gave the push needed to make the purchasing decision.

About 77% participants indicated that they’d want to give virtual try-on a try if it’s easily available on a retail web or mobile site.

Circling back to Lenskart, they understood the importance of virtual try on and made a clever use of augmented reality. But someone else was the first to use this knowledge, and they’re no stranger to the public either.

Snapchat understood the potential of augmenting selfie and the power it held to interest users, and soon Facebook and Instagram followed its footsteps. If the importance of AR/VR to Facebook’s future wasn’t already clear enough, Facebook just named its AR/VR Chief, Andrew Bosworth, as its new CTO.

But Snapchat is not just stopping with face filters, there are already ahead in this game and are actively shifting gear towards a v-commerce world. Snapchat has introduced a range of new AR products this year including their very own AR try-on that users can use to try on clothes online using their smartphones. This could be a game-changer in online apparel shopping.

Partnering with Farfetch, Snapchat developed a new technology allows users to try virtual clothes. Source: Forbes

As Steve Jobs said,

You've got to start with customer experience and work backwards to technology.

Even the chief technology and product officer, Shamik Sharma, at Myntra has said “When they (virtual try-on) do become mass products, I think it’ll become very important for ecommerce just because it’s so much easier to visualise the product that you’re buying”.

Has AR/VR already come into use?

If you go to amazon now and search for lipsticks, you’ll be bombarded with some 50,000+ products that show up in the results.

As a customer, the more choices you have, the more difficult it is for you to choose the right one.

Companies understand this.

That’s why if you go click on a lipstick in Amazon, you’ll see two new magic words – Try Now. Amazon partnered with L’Oréal Paris to allow users to virtually try on lipsticks using their phone or computer cameras.

Customer experience is the next competitive battleground.

Researchers at Amazon Hardware Lab have already started working on virtual try-on technology called Outfit-VITON that will facilitate shoppers to visualize how outfits from a reference image will look on their image.

Zeekit is an app that allows consumer to virtually try-on clothes before they purchase them. This company has already bagged some big players like Macy’s and British fashion brand Asos.

Yael Vizel who co-founded Zeekit says

Shoppers who use the company’s artificial intelligence to virtually try on clothing are 5 times more likely to purchase the item. They also are more likely to keep what they buy: Return rates, drop from 38 percent to about 2 percent.

By comparison, overall return rates for clothing and shoes bought online are about 40 percent, compared with less than 10 percent for in-store purchases. Virtual tryons could reduce the return rates to a minimum. Could this break the vicious cycle of online shopping – Regret, Return & Refund?

Zeekit is already working on bringing swimwear to wedding gowns from reputed brands to the virtual world for try-ons.

Sign up for more such exciting updates about TRI3D!

Carat Lane, an online jewelry store, offers its buyers a 3D trial feature to try-on jewelry online. The company acknowledges the investment in this immersive technology to be one of its biggest over the past year.

But still, are companies hesitating to invest in AR/VR?

Absolutely not!

Research firm Statista forecasts that

Investments in AR and VR will likely reach $72.8 billion by 2024, a whopping 54 percent increase.

What’s astonishing is that the pandemic period, widely deemed as an economic recession, didn’t hold back AR/VR startups and many have garnered huge funding even during this period.

So what does the virtual try-on mean to you?

You can be a seller of gorgeous dresses or a customer excited to try-on clothes virtually or an e-commerce site that is looking forward to make use of this technology. What does the future hold for you?

You might be surprised at how the digital apparel ecosystem is accommodating of all your needs.

Let’s dive right into it!

Forbidden fruit - The seller's woes

What does virtual try-on mean for a seller?

Sellers have always found good groundbreaking software as an unreachable, forbidden fruit.

Would virtual try-on need more investment?

More work?

More time?

It’s easy for a seller to get confused about how to get into the virtual arena. Not much information is out there on this, but you’ve come to right place to know more.

Let’s break down a seller’s role in virtual try-on.

So you’re a seller who has an unstitched fabric or a Saree or a readymade dress, now how do you bring them into digital world?

Simple: The answer is – by digitisation. And there are tons of apps that can do just that – like jotter.ai, Flixstock, Vue.ai, Formatech etc

How and What to digitise?

Let’s take an example and see a garment gets ready to be virtually tried on!

  1. You upload a flat fabric picture or a 360 video of your readymade garment to apps: even use our own TRI3D app, once our virtual try-on feature is ready to go!
  2. There’s no step 2, that’s all that a seller has to do! The software will take care of the rest!

You can digitise anything from fabric cloth to ready made dresses!

Simple. isn’t?

Now the question arises – there are loads of ecommerce platforms, how would one take their digitised garment to each one of them.

Interoperability is always a concern in the new v-commerce world.

TRI3D is working on a solution that is simplicity itself – every garment will be given a digital barcode by TRI3D. Once digitised, with the said barcode, the seller can list their garment on any of the ecommerce sites and the customers can virtually try them out! Other companies are also coming up with creative solutions to make the digitised garment tranisition between platforms seamlessly.

E-commerce to V-commerce

As an e-commerce site, you just integrate the virtual try-on SDK and voila! Your users can now create digital avatars and your sellers can add their digitised garments. All that’s left to do is to kick back and watch the profits skyrocket! *woosh*

Customers

As the person with the most power in this transaction – you, the customer – have the most fun too! You can create a digital avatar for yourself by uploading a picture of you and try-on the different clothes & accessories on you digitally, all for FREE!

Final call for boarding

For those still skeptical about VR/AR, the immersive technology has already wooed users and the VR/AR train has felt the station and you better get on board before it’s late. Why?

Because if you are not listening to your customers, your competitors are!

The shift to e-commerce to v-commerce is inevitable! The entire world is on the look-out for the commencement of v-commerce and are readying their AR/VR battle gears to enter the field. How far v-commerce is going to triumph is for the time to tell but one thing is for sure – its arrival is set in stone and soon we can see a lot of e-commerce sites adopting immersive technology!

Flipkart vs Amazon

Flipkart vs Amazon: Which One is Better For Business in 2021 India

With the digital revolution in India, the e-commerce sector blasted to its record high performance in the country. Amazon and Flipkart are the two big names currently dominating the Indian e-commerce industry. Here, in this article, we will tell you everything you need to know about which one is better to sell your products online.

Which one is better : Amazon or Flipkart?

Registration : Amazon India’s seller registration process and one that of Flipkart is almost quite similar to each other. So, in terms of the registration process both the companies are equal in comparison. Both have a easy-to-register process to welcome new sellers to sell their products on their platform. 

– Seller Dashboard & Product Listing : When it comes to comparing seller dashboard and product listing procedure of the two companies, there are lesser selling tools available on Flipkart compared to Amazon.

Commission FeeFlipkart has a more complex commission fee structure as compared to Amazon that has a simpler and uniform commission fee structure. Both platforms have a pricing structure that is broadly split into commission, shipping, service/collection, and fixed charges. While commission charges are lower for Flipkart, it has a higher collection charges of 2% of order value as opposed to Amazon.

Advertising Its better to advertise on Amazon Advertising in comparison to Flipkart Advertising. On Flipkart, a seller is unable to set unique bids on keywords for their products. But on Amazon, you can. On Flipkart, there is no opportunity to promote goods via the use of creative materials such as banners, brand store or other type of sponsored ads features. On Amazon, you can. 

But Flipkart has its own service of advertising. It has its own SmartROI campaign that helps sellers set their expected ROI from advertising campaigns. It lets Flipkart optimize their campaign to achieve the expected ROI through new age AI technology. 

Although SmartROI campaign is not available on Amazon India but, there are a variety of additional options available on the Amazon India advertising platform such as, Sponsored Product Ads, Sponsored Display Ads, Stores, Video Ads and many more advertising tools to analyze and ensure that your products get the most amount of exposure and sales.

 

Interested in Selling on Flipkart? Checkout our blog on:

How to Start Selling on Flipkart in 8 Easy Steps

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Flipkart vs Amazon : Market Share

indian ecommerce market value

With quite a heavy increase in online market space, India’s e-commerce market doubled between 2017 and 2020. Flipkart and Amazon majorly dominating the space single handedly. In 2020 alone, the country’s online commerce market reached Rs. 50,000 Crore mark, and it’s expected to reach Rs. 83,000 Crore by 2024.

Amazon vs Flipkart: Delivery Speed & Customer Support

Amazon India has the best positive customer sentiment among all online marketplaces, with its premium delivery service, Amazon Prime. Also in terms of better customer support services, Amazon has more customer satisfaction than Flipkart.

Amazon India’s average delivery time is quicker per order as compared to Flipkart. Their average delivery time is within 3 days where Flipkart’s average delivery time is of 4-5 days. Both Amazon and Flipkart are maximizing their regional fulfillment centers to speed up their delivery processes. 

Conclusion

Selling on Flipkart and Amazon are like two faces of the same coin. Difference comes onto their customer experience and seller support channels to ease the overall process of selling. While Registration is quick and almost similar to both of the platforms, Amazon’s seller dashboard has been applauded for better seller support tools and features compared to Flipkart. 

Although selling on both marketplaces is free, Flipkart has a little more complex commission structure as compared to Amazon. There are relatively more variant advertising features on Amazon compared to Flipkart,which has its smartROI advertising feature that helps sellers to achieve their expected ROI. 

So if you are looking to choose one, we recommend starting with Amazon purely because of better customer satisfaction, and then later of course you can move to Flipkart to expand, once you are doing well on Amazon.

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